SCHD is a high-quality dividend ETF focusing on large-cap U.S. stocks with a strong record of increasing dividends. Its low expense ratio offers cost efficiency, making it attractive for income-focused investors. The ETF's emphasis on financially stable companies can provide downside protection in volatile markets, but may limit upside potential when tech stocks drive gains. Its sector concentration in financials and consumer staples could expose investors to specific sector risks. Overall, SCHD is suitable for investors seeking steady income with moderate risk.